www.joellebenvenuto.com/portfolio

A
b
o
u
t

me

   

W
o
r
k

samples

website/The Picture People 2006 {back}

This page present the iteration work on the visual design and content organization taking place between Marketing, Customer Services and IT.

 
Home Page V1

Light Gray Background very similar than what we will implement with SmileStore design but with inversted contrast.
- Dots are darker than background (SmileStore version has Dots lighter than background).
- Bottom Banner here is darker (SmileStore version has a lighter banner)
- I picked an additional color that goes pretty well with our new color palette. ORANGE.

 
Home Page V2

Same design than version 1 but with BLUE instead of ORANGE.
+ First Level Navigation.

 
Home Page V3

Some corrections have been made:
- I added a bar across the screen to highlight the menu area. I enlarge the font a little bit and I added space between letters to make it more readible. I also added some vertical and horizontal lines to structure the menu.
- I moved the Spanish button away from the menu bar, and actually as it is currently underneath, I placed it exactly in the same location, so our spanish user won't have to search for it.
- I removed all the image bank and in-site merchandise pictures from the ad zones.

 
Home Page V4

Some research about the Marketing zone available and the flexible way of using it regarding the content marketing will want to display.
- Test with different color
- 3 horizontal Ads zone enlarged to fit current size in height.
- Reduction of the Gray Banner (bottom + see reorganization content)
- Test with different space organization
- Menu >> test with RegulatorPP and some arrows...

 
Home Page V5

- space under menu yes or no >> 2 versions
- Menu using regulatorPP or html font >> yes or no
- white banner >> apply same version than the smilestore when decided.

 
Inside page design V1

- research on very simple design to match smilestore and TPP home page and easily customize all the pages we have today on our TPP website.

 
Inside page design V2

- either menu on top as tab either menu on the side, left nav.

 
Inside for each page V3

- Third and second navigation (ab or left menu)
- portrait or not on left side

 
Inside for each page V4

- Integration of the yellow text banner inside the content area
- left menu with Flash Animation on top (see different test)

 
Coupon & email

- New design for the coupon and email with always the same format and the same header. we the hope of having more text format in the editable zone, so people can see the layout in every email application that prevent images to be display.